Thursday 5 December 2013

G324: Audience Profile Research Task MUSE

Name: Muse
Genre: Rock

Muse are an English rock band from Teignmouth, Devon, formed in 1994. The band consists of school friends Matthew Bellamy (lead vocals, lead guitar, piano, keyboards, keytar), Christopher Wolstenholme (bass, vocals, keyboards, Misa Kitara, harmonica) and Dominic Howard (drums, percussion, synthesisers). [Go to Wikipedia for more information]

FASHION/STYLE: 

Muse's style tends to be smart casual. They don't have a specfic style related to their music, they dress like normal men their age.


PERFORMANCE:

Since some of their biggest hits Muse have become globally recognised, their song 'survival' was the song of the 2012 London Olympics. The scale of their performances are arena sized, with a huge fan-base. Muse have one of those more matured fan bases in comparison to other younger bands.  


ALBUM COVERS:
There album artwork is consistent in its surreal design. The artwork also reflects Muse's music, they hardly ever put themselves on the front cover as a form of publicity.  



ADVERTISEMENT:

Muse are so well known that most people have heard of them and their music. Muse have had their songs played on television through music stations such as Kerrang! and on adverts. One example is the Virgin air travel when they play "When I'm feeling good". Also many plays on various radio stations.

On their official website there is a pop-up if a trailer, advertising them in Rome. Muse are flaunting their success through unintentionally and intentional platforms.




Next: Pre-Investigation Data Collection . Results . Digipak & Magazine Advert Analysis





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